1,000+ kid-focused businesses servedFree Parent Attraction Scorecard →(716) 303-4133
← Who We Serve

Marketing for children's museums & science centers

Families who return.
Members who renew.

We help children's museums and science centers grow visits, memberships, and field trips by marketing to the parent planning a day out.

A child looking up at a dinosaur skull in a museum
Your goalMore members
  1. Visits
  2. Memberships sold
  3. Renewals

We track what matters to your business, from the first click to renewals.

1,000+kid-focused businesses served
US & UKclients in both markets
Since 2018focused on businesses that serve kids

The problem

Families love your museum. Most only visit once a year.

Parents look for something fun and educational on weekends, school breaks, and rainy days. If your exhibits, events, and memberships don't stand out, they pick another outing.

Quiet weekdays

Field trips and toddler mornings could fill them.

One visit a year

Families have a great day, then don't come back.

Memberships that don't sell

Most visitors never hear why a membership pays off.

How it works

Three steps to more members

  1. 1

    Book a strategy call

    We'll look at how parents find you today and where they slip away.

  2. 2

    Get your visitor plan

    A clear plan for visits, memberships, and field trips.

  3. 3

    Grow your members

    We run the campaigns and report visits and memberships in plain English.

We Speak Parent.

Parents want a day that's fun, educational, and worth the drive. We show them your museum is all three, every visit.

  • Specialists in family attractions and entertainment
  • Party, group, and membership campaigns
  • Ads timed to weekends, weather, and school breaks
  • StoryBrand-certified messaging

Free · About 3 minutes

How well do you attract parents?

Take the free Parent Attraction Scorecard for children's museums. See how your business stacks up and where families are slipping away.

Get Your Free Scorecard →

What parents ask

Questions parents ask before they choose you

Your website and ads should answer these before a parent ever picks up the phone. We build every page around them.

  1. 01“What ages is it best for?”
  2. 02“How long does a visit take?”
  3. 03“Is a membership worth it?”
  4. 04“What's new right now?”

What we do

What we do for you

A happy family having fun together outdoors

Ticketing that converts

Easy tickets, timed entry, and membership upgrades.

Membership campaigns

Show families why a membership pays for itself.

New exhibit launches

Bring families back for what's new.

Field trips & groups

Schools and camps that fill weekdays.

Parties & events

Birthday parties, camps, and after-hours events.

Rainy-day & school-break ads

Be the first idea when plans change.

Your marketing calendar

The right message at the right time of year

Winter

School breaks and gift memberships.

Spring

Field trips and spring break.

Summer

Camps and summer visitors.

Fall

Renewals and new exhibits.

What changes when parents pick you first

Typical agencyParent Marketing Group
✕ Quiet weekdays✓ Field trips all week
✕ Once-a-year visitors✓ Families who visit again and again
✕ Memberships nobody buys✓ A growing base of members

FAQ

Straight answers

Book a Strategy Call →
Do you work with science centers and discovery museums?

Yes. Children's museums, science centers, and discovery museums all fit.

Can you help promote new exhibits?

Yes. A new exhibit is the best reason for a family to come back.

Can you work with the software we already use?

Yes. We build around the booking, registration, or ticketing software you already use.

How fast will we see results?

Most clients see more inquiries within 30 to 60 days. Full results build over 90 days.

Ready for more members?

One call. We'll show you where families are visiting once and not coming back.